Princess Cruises is launching its annual Blue Friday sale, offering guests savings of up to £600 per stateroom across more than 1,400 voyages sailing in 2027 and 2028.
Available until 2 December 2026, the limited-time Blue Friday offer gives guests the opportunity to plan their next holiday at exceptional value, with itineraries visiting sought-after destinations including the Caribbean, Alaska, Scandinavia and the Mediterranean.
Guests can enjoy maximum savings of up to £600 per stateroom on selected 18+ night voyages when two guests share a mini-suite or above.
Eithne Williamson, Princess Cruises UK, Ireland and EMEA vice president, said: “Our Blue Friday sale offers exceptional value across more than 1,400 voyages, including unique experiences only Princess can offer, from transiting the iconic Panama Canal during a Caribbean sailing to discovering Japan with access to more Japanese ports than any other cruise line. Guests can also explore Alaska through our expansive programme, with longer time ashore and overnight stays in selected ports alongside opportunities to experience incredible wildlife and majestic glaciers. With our longest-ever Blue Friday sale, now is the perfect time to secure a Princess cruise, before the promotion ends on 2 December.”
Sample cruises inclusive of Blue Friday savings:
Star Princess
Guests looking to sail aboard Princess Cruises’ newest ship, Star Princess, can take advantage of the offer. Fares start from £669pp for a nine-night Alaskan voyage departing 30 April 2027, sailing roundtrip from Seattle and visiting destinations including Juneau, Ketchikan and Skagway, with scenic cruising through Alaska’s iconic glacial landscapes.
Guests booking an inside stateroom will save £100 per stateroom, while mini-suite and suite guests will save £200 per stateroom.
Sanctuary Collection
Princess Cruises recently expanded its Sanctuary Collection, an exclusive resort-style experience at sea, featuring private onboard spaces, exclusive dining, personalised service, and a collection of premium amenities. Sanctuary Collection fares start from £2,156pp for a 14-night Southern Caribbean voyage aboard Regal Princess, departing on 6 November 2027. The voyage sails from New York to Miami, calling at St. Thomas, St. Kitts, Antigua, St. Lucia, Barbados, Aruba and Grand Turk.
Guests booking a Sanctuary Collection oceanview stateroom will save £150 per stateroom, while guests booking a mini-suite or suite will save £350 per stateroom.
Northern Europe
Sailing from Helsinki to Southampton, Caribbean Princess offers guests the opportunity to explore Scandinavia, Iceland and Norway’s fjords on an epic 26-night voyage, with fares starting from £2,999pp. Departing on 13 May 2028, the voyage calls at Tallinn, Stockholm, Visby, Bornholm, Kiel (for Hamburg), Aarhus, Copenhagen, Skagen, Stavanger, Andalsnes, Nordfjordeid, Alesund, Seydisfjordur, Akureyri, Isafjordur, Reykjavik, Runavik, Orkney Islands (Kirkwall) and Edinburgh (South Queensferry), with scenic cruising through Romsdalsfjord and Nordfjord.
Guests booking an inside stateroom will save £200 per stateroom, while guests booking a mini-suite or suite will save £600 per stateroom.
Princess Cruises’ Blue Friday sale is available until 23:59 on 2 December 2026.
Additional information about Princess Cruises is available by visiting the company’s website at www.princess.com, calling 0344 338 8663, or contacting your Personal Cruise Specialist.
Terms and Conditions:
Prices shown are subject to availability based upon 2 adults sharing the lowest available grade within the stateroom type specified. Prices and availability are correct at time of publishing, and may go up or down. Save up to £600 per stateroom on selected voyages is based on a maximum discount of £300 per person and applies to guests 1 & 2 only.
Maximum discount of £600 is applicable to voyages of 18 nights or more included in the offer with 2 guests sharing a mini-suite or above.
Offer is valid on new bookings only, made between 3 November 2026 – 2December 2026 and applies to cruises in this campaign only. Prices shown include discount, and are subject to availability on selected stateroom categories and sailings. Discount varies per stateroom type and duration of cruise.
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