Luxury Tech Meets Makeup with Beautifect

The ‘portable beauty studio’ that’s redefining the way you do your makeup

Introducing the Beautifect Box: Space-saving, timesaving and appearance- perfecting. With its unique luminous lighting, distortion free mirror and smart storage system, the chic, lightweight Beautifect Box is the most efficient and elegant way of applying, carrying and storing your makeup. It’s the dressing table that you can carry room to room and beyond, bringing your makeup essentials – and perfect lighting – with you.

The patent pending Beautifect Box was created by Dr Tara Lalvani, a Dental surgeon turned entrepreneur and beauty lover who designed the innovative beauty device out of the need for something better. “Applying my makeup always felt like an inconvenience, I was having to leave my family and go to a different room, the lighting was poor and my makeup was disorganized in messy makeup bags. I was wasting valuable time every day taking out my makeup and then having to tidy it all away again. I tried searching for a better way but to my surprise I couldn’t find one. That’s when I set out on a mission, determined to make women’s lives easier.” 

Beautifect Box

Whether you’re getting ready for work, a date, the school run or just on the go, there are three essential elements for makeup application: your key products, a good mirror and natural light. The Beautifect Box seamlessly combines the best of all three, to give an experience that will transform the way you do your makeup forever. 

Tara, who is married to Tej Lalvani ‘dragon’ on BBC’s Dragons’ Den, was inspired to become an entrepreneur after coming up with the Beautifect concept and was determined to fund the project herself. Tara believes so passionately about creating products for women, by women. 

Unique to Beautifect and two years in the making is the powerful Luminous System, giving you industry defining lighting at the touch of a button. This not only emulates the perfect daylight allowing you to see every detail for a flawless finish but also offers a total of five lighting environments so you can check your look for different scenarios, ranging from candlelight to bright sun. You can now get ready and see how you look for where you’re actually going! 

Fully rechargeable with a convenient USB-C cable, the lightweight case means you no longer have to be tied down to where you do your makeup, anywhere can become your dressing table. 

But the Beautifect Box is also so much more: from the generously sized distortion free glass mirror and magnetic 5x magnification mirror to the smart storage system for pencils, brushes and palettes laid out so you can intuitively find what you need almost on autopilot. 

Every element has been thought through for the ultimate user experience, even the laptop-inspired hinge on the device has been specially engineered to tilt and hold the mirror to any angle without having to adjust the way you sit. Beautifect now revolutionises how and where we do our daily routine by providing makeup or skincare on demand. It’s an inspiring, intuitive invention to perfect your look, save you time and make your life easier. What could be more beautiful than that?

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