When deciding how to sell commercial property, many owners turn to auctions as an efficient and transparent method. Auctions have the potential to provide quick sales, clear terms, and competitive bidding, but there are several factors to consider before making the decision.
Understanding the ins and outs of auction processes can help you make an informed choice and potentially maximize the value of your commercial property asset.
The Benefits of Selling at Auction
Auctions offer several advantages when it comes to selling commercial property. One of the most notable is the speed of the transaction. Unlike traditional sales processes, which can drag on for months, auctions typically conclude within a set timeframe, providing a clear deadline for both buyers and sellers. This speed can be particularly beneficial for those looking to sell quickly or offload a property in a competitive market.


Additionally, auctions attract serious buyers who are ready to make decisions quickly. The bidding process generates a sense of urgency, often resulting in competitive offers and, in some cases, higher sale prices. The transparent nature of auctions also ensures that buyers can see the bids and make informed decisions, increasing buyer confidence.
Key Considerations Before Selling Commercial Property
While auctions offer significant benefits, they also come with their own set of challenges. Before deciding to sell commercial property at auction, it’s important to consider the specific needs of your asset and your financial goals.
One crucial element to keep in mind is the type of property you’re selling. Commercial properties with unique features, such as those located in high-demand areas or offering potential for redevelopment, tend to perform better at auctions. On the other hand, properties that have high maintenance costs or are difficult to finance may struggle to attract bids.
Timeline and Process

The timeline for selling commercial property at auction is much shorter than the traditional selling route. After choosing an auction house and signing the necessary paperwork, sellers can expect the process to unfold over a few weeks. Marketing campaigns often run for 3-4 weeks leading up to the auction day, and potential buyers will have opportunities to view the property.
On auction day, the bidding begins and typically lasts for a few minutes. Once the highest bid is reached, the sale is finalized, with the buyer required to pay a deposit. The final settlement usually occurs within 28 days, a quick turnaround compared to the typical months-long wait in a traditional property sale.
Costs Involved in Auction Sales
Selling at auction isn’t free, and understanding the associated costs is vital. Auction houses typically charge a commission based on the final sale price, with fees ranging from 2% to 5%. In addition to these costs, sellers may also need to pay for marketing, including photography, brochures, and listing fees. Some auction houses may also charge an entry fee for cataloguing the property.

While the commission and additional fees might seem high, they can be offset by the speed of the sale and the potential for higher offers due to the competitive nature of auctions. It’s important to weigh these costs against the potential benefits of a quicker, more transparent sale.
Types of Commercial Properties That Perform Well at Auction
Not all commercial properties are suited for auction. However, certain types tend to perform better than others. Prime properties in high-demand locations, such as office spaces in city centers or industrial properties in strategic locations, tend to attract a large pool of buyers and perform well at auctions. These properties are often sought after due to their potential for long-term value appreciation.
On the other hand, properties that are difficult to finance or those that require significant repairs may struggle to garner interest at an auction. Properties in specialized markets, like healthcare or industrial spaces, may also be harder to sell through auctions due to their niche appeal.
Risks and Drawbacks
While auctions offer many benefits, they also carry some risks. The primary risk for sellers is that the property may not sell at all if the reserve price isn’t met. In some cases, bidders may be unwilling to meet the asking price, leaving the seller with an unsold property and the costs of the auction still to pay.

Additionally, auctions are generally a “no going back” process. Once a sale is agreed upon, there is little room for negotiation. This means that if the sale price is lower than expected, the seller has no recourse for revisiting the terms. Therefore, it is essential to set realistic expectations and be prepared for the outcome, whatever it may be.
Is Auction Right for You?
Deciding whether to sell commercial property at auction depends on your goals, timeline, and the characteristics of your property. If you are looking for a fast sale and are willing to accept the risk that comes with auctions, they can be a great choice. However, if your property is unique or you prefer a more controlled negotiation process, traditional selling methods may be a better fit.
Selling commercial property at auction can offer a fast, transparent, and competitive avenue for those looking to sell. With the right property and clear expectations, auction sales can be a powerful tool in your property disposal strategy.
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