Figuring out your aesthetic can seem like a bit of a minefield. One minute you’re loving a certain look, and the next it’s gone out of fashion. You don’t want to be stuck in a fashion rut, but it’s not easy to know where to start.
The good news is that finding your personal style doesn’t have to be complicated. You can wear what makes you feel comfortable and confident, without getting bogged down by every trend or pressure to look a certain way.
The key is to take it one step at a time and, most importantly, enjoy the process.
Start with the basics
If you want to build a wardrobe that works for you, it all starts with the basics. It’s a smart idea to create a capsule wardrobe – a small collection of essentials that work together and form the backbone of your style.

Stock up on solid, go-to items like well-fitted jeans, simple T-shirts and jackets. You can mix and match them to create different looks without constantly buying new things. This way, you’ll have a wardrobe that’s easy to manage, without having to think too much about what to wear.
Comfort is key
Let’s be honest – if your clothes aren’t comfortable, you’re not going to feel good in them, no matter how stylish they are. Don’t wear something just because it’s on trend if it doesn’t seem right. Pay attention to fit – casualwear that suits your shape is the ideal combination.



A few seemingly small tweaks can make a massive difference. When you feel good about what you’re wearing, you’ll carry yourself differently.
Don’t be afraid to experiment
It’s tempting to stick to what you know, but you’ll never know what works until you try something new. While the latest fashion trends come and go, that doesn’t mean you need to follow every one of them.

If you see something you’re unsure about, give it a go. It could surprise you. You might end up loving oversized jackets, bold colours or something that seems out of your comfort zone.
And if it doesn’t suit you, that’s fine too. The important part is experimenting and figuring out what fits your vibe, instead of just following the crowd.
Your style is unique

Don’t stress over fitting into a particular box or copying someone else’s appearance. Your personal style and aesthetic is yours, and it should reflect who you are. Take your time, have fun with it and let your style evolve at its own pace.
And remember, it’s okay if your tastes change over time. You might look back in a few years and laugh at what you wore, but that’s part of the fun. The point is to wear what makes you feel like you, not what’s ‘cool’ or expected.
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