This Autumn, Jo Malone London invites you to rediscover English Pear & Freesia in a special-edition cologne with a fluted bottle design, alongside a selection of curated collections to complete the line-up.
For the very first time, Jo Malone London Global Brand Ambassador, Adwoa Aboah, will also feature as the face for the campaign.
‘I’ve always loved Jo Malone London—my dear friend photographer Tim Walker shoots its fantastic campaigns—and I’ve bought it for friends for years. When I got to know the brand on a deeper level —its ethos, the long-standing work it has been doing behind the scenes on mental health—it just felt so cohesive with all the work I have been doing outside of fashion and modelling. I thought, “This is a brand that I could seriously align myself with”. My scent memories go back to my parents. My mum has always covered herself in perfume and smells delicious. She’s also always loved flowers. My favourite fragrance is English Pear & Freesia for its freshness and light floral touch’ – Adwoa, Jo Malone London Global Ambassador
English Pear & Freesia is inspired by the enchanting appeal of an English orchard, right at the point that summer turns into autumn. The image of fruit trees laden with juicy, just-ripe pears, and also by the great English poet John Keats’ famous poem. To Autumn, which talks about ripe fruit and flowers at this magical and whimsical point of the year. The sensuous freshness of just-ripe pears wrapped in a bouquet of bright white freesias, their unmistakeable blooms radiating innocence and a delicate, cool touch. Mellowed by amber, patchouli and woods.
The special-edition collection will launch in September 2022 and will include:
HERO FOCUS! English Pear & Freesia Cologne (available until Autumn 2023)
- Rediscover English Pear & Freesia in a special-edition cologne with a fluted bottle design
- RRP 30ml £55 // 50ml £78 // 100ml £110
NEW! Selection of supporting curated collections (limited life available for 2 months from launch)
- The English Pear & Freesia Layering Collection including a Cologne (9ml), Body Crème (50ml) and Body & Hand Wash (100ml) RRP £53.00
- The English Pear & Freesia Home Collection featuring a Diffuser and Home Candle, topped with an exclusive pear-inspired lid RRP £132.00
- The English Pear & Freesia Bath & Body Collection comprising a Body & Hand Wash, Body & Hand Lotion and an elegant ceramic display tray, exclusive to the set RRP £88.00
- The English Pear & Freesia Hand Cream Collection containing a duo of Hand Creams RRP £36.00
The English Pear & Freesia special editions will be available in Jo Malone London stores and at jomalone.co.uk from September 2022.
