Health & Beauty

Will you take the #BeachCleanChallenge?

Celebs and social media influencers around the world (inc Lily Cole and Love Island’s Lucie Donlan and Paul Knops) have joined the #BeachCleanChallenge trend, where Instagrammers are posting beach pics of themselves, but keeping in the unsightly washed up plastic that most of us point the camera away from.

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W7 Cosmetics are helping to re-define the beauty industry as one that’s inclusive of all, bringing men wearing makeup into the mainstream. The industry is changing – male grooming is no longer a taboo subject, and W7 Cosmetics are taking it one step further with this inspiring campaign which aims to break down barriers and reduce the stigmas surrounding male grooming.